Urban Villages Initiative Tooklit

Media - decide on your mix

Your target audience will inform your media mix…

Print Media

Press Release:

Do You Need a Quote? We can provide you with a quote about the project, but you need to give us notice – at least 2 weeks before you require it to allow time for us to process and sign-off. See p7.

In any press release relating to an Urban Villages Initiative funded project include our statement on p3 See the content of a press release and how to shape it on p14

Notify the local media about your project or event. + Get project details in their diary + Invite their photographer

NEWSPAPERS | NEWSLETTERS | MAGAZINES | LEAFLETS | POSTERS | PROMOTIONAL MATERIAL

Social Media

Your target audience will inform your choice of social media. The Urban Villages Initiative has a Twitter account @urbanvillagesni - so do tag us in your activities and events. Tag your locally elected representatives or other partners or support organisations that have a large following, to reach a much wider audience while keeping them informed about your work.

We love to see real time photographs from events or projects so get snapping and we will happily retweet.

Images and news need to be posted in real time or they quickly lose value.

Develop hashtags to support your posts: #urbanvillagesni #thrivingplaces

Access the Urban Villages Youtube channel https://www.youtube.com/channel/UCz1X0c_k4UUs2UADixz5AFg

TWITTER | INSTAGRAM | FACEBOOK | YOUTUBE | SNAPCHAT | WHATSAPP

Urban Villages Media Toolkit | 5