GDL Network - Fan in The Stand

WHAT’S IT ALL ABOUT? Fan in the Stand allows dedicated supporters to be there with their favourite team as a life size cut out when you are playing behind closed doors. You get a dedicated web portal for your team, branded email template and social media skins to promote to fans around the world! We handle the system, uploads, images, payments, print and delivery to you. All you have to do is get your fans involved; it couldn’t be easier!

HOW DOES IT WORK? Fans visit your dedicated Fan in the Stand portal with a unique web address to quickly and easily produce a life size print out of themselves to support your team when you can’t be there in person - it’s as easy as 1,2,3

We look after the rest – manipulate the images, print on robust weather proof material and deliver to you in time for the game

VISIT www.[YOURCLUB]. faninthestand.co.uk

UPLOAD your image to template

MAKE PAYMENT your order will be processed

HOW WILL IT LOOK?

HOWMUCH DOES IT COST? Our Fan in the Stand system is HASSLE FREE to operate for clubs. A £250 payment covers the cost of creating a dedicated website for your club with your branding, unique URL and your Ts & Cs. RRP of Fan in the Stand cut outs is £20 – although it’s up to individual clubs what they charge fans. We provide the system, take payments, process the images, print the cut outs & deliver to you in time to install before the game for £10 per cut out. Your profit from the campaign is transferred to your account within 48 hours of the system closing. Install options are available – contact us for more info.

WHAT NEXT? Email hello@madcreativeni.com to let us know you want to sign up.

Provide us with your team logo, your selling price to fans and any adjustments required to the Ts & Cs. Choose whether to pay the £250 upfront or we can subtract this cost from your campaign profits? Start thinking about where you will place the cut outs and how you will promote Fan in the Stand to your dedicated supporters on social media, via season ticket holders & fan clubs and to your email database? (We have some marketing ideas for inspiration at the end of this presentation)

YOUR QUERIES ANSWERED What do we need to do? Simply sign up, give us your logo and promote the service to your fans. You already have a dedicated fan base so use your social media channels, fan clubs and email database to promote the campaign. What can we change on our dedicated website? Branding, pricing, lead times, terms & conditions. Further customisation is available at additional cost if required. Howmuch do we charge fans? The Recommended Retail Price is £20 based on our market research but it’s up to clubs what they charge fans. The lower the cost the higher the uptake will be.

How do we know howmany fans have signed up? We will provide daily updates fromwhen the system goes live until the cut off time before the game. Can we use a different payment gateway or customise the systemmore? PayPal is the default option but we can integrate alternative options and further develop the system to your exact specification if you cover the additional cost. Contact us for more details. How do we deal with offensive or inappropriate content? We can’t control what is uploaded but we have disclaimer on the site stating that offensive or inappropriate images will not be placed in the stand and customers will still be charged. T’s & C’s can be amended to suit each implementation. Checks and controls are in place with human intervention at during image processing ensuring these images will not be printed or delivered. Organisations can also choose to reject cut outs during the install process in necessary.