Wilsons Auctions
Each year, Wilsons Auctions produces exceptional results for ourever-growing client base, auctioning over 300,000 items annuallyfrom an eclectic array of asset categories.
UNLOCK THE FULL VALUE OF YOUR LUXURY ASSETS
CONTENTS
WILSONS OVERVIEW THE AUCTION PROCESS VALUATIONS AUCTION PREPARATION TRANSPORT AND STORAGE ONLINE AUCTION PLATFORM BESPOKE MARKETING CERTIFICATIONS & STANDARDS USEFUL CONTACTS
3 8 9 10 11 12 13 16 19
The Luxury Asset Department offers a complete assets realisation service to ccommercial, private and public sector clients globally, ranging from secure transportation, robust valuations to award winning re-marketing auction solutions. "SELLING WITH WILSONS AUCTIONS IS A SIMPLE PROCESS."
Wilsons Auctions has the skills, knowledge, and experience to deal with an eclectic array of assets, gleaned from over 80 years of operation. These include, but are not limited to, precious gemstones, jewellery, performance vehicles and fine art & antiques.’
www.wilsonsauctions.com | Page 3
YOUR TRIED AND TESTED ASSET REALISATION SERVICE PROVIDER
OFFERING ALTERNATIVE ROUTES TO GENERATING REVENUE FOR ANY ASSET
LEADING PROVIDER IN THE UK AND IRELAND OF PREMIUM ASSET ADVISORY
EXPERT & TAILORED REMARKETING SOLUTIONS
Each year, Wilsons Auctions produces exceptional results for our ever-growing client base, auctioning over 300,000 items annually from an eclectic array of asset categories.
Our expertise and experience in the auction industry allows us to help our customers get the best returns for their assets.
We hold over 3,100 auctions annually across the group and have the ability to realise any type of asset, achieving an annual hammer total, for goods sold, of over £500 million.
Page 4 | www.wilsonsauctions.com
Page 8 | www.wilsonsauctions.com
“WE MANAGE THE ENTIRE PROCESS FROM START TO FINISH"
EXPERIENCED AUCTIONEERS
FASTER PAYMENT SYSTEMS
SECURE, INSURED TRANSPORTATION
ACCREDITED ASSET APPRAISERS & ROBUST DETAILED VALUATIONS
AWARD WINNING MARKETEERS & BESPOKE LIVE REPORTING
FUNCTIONALITIES
www.wilsonsauctions.com | Page 5
A SELECTION OF ASSETS SOLD
Page 6 | www.wilsonsauctions.com
www.wilsonsauctions.com | Page 7
THE AUCTION PROCESS
1.Instruction & Valuation
Completed Instruction Form along with images sent to jewellery@wilsonsauctions.com. Desktop Valuation provided within 48 hours of receipt.
2. Confirmation of Contract & Asset Collection Signing of the Contract with agreed deliverables. Suitable transportation is arranged at agreed dates & times.
3. Auction Preparation Robust inspection undertaken of the asset and a revised valuation provided, as necessary. Detailed imagery & videography actioned and added to our bespoke auction platform.
4. Bespoke Marketing Bespoke marketing plan agreed in-house with our award-winning marketing team.
5.Reporting
Pre-Sale, During Sale and Post-Sale reports issued at agreed times.
6. Payment Prompt payment to the client utilising the faster payment banking system.
Cost for this service is 10% of the sale price deducted from the sale proceeds. No sale no fee.
Page 8 | www.wilsonsauctions.com
VALUATION
Wilsons Auctions boasts a team of over 260 highly skilled and experienced specialists on hand to provide an outstanding customer experience.
In determining the most accurate auction valuation, Wilsons Auctions utilises the skill set of each member, market research and our extensive database of historical data achieved via previous auctions. To complement this, we have a panel of independent accredited professionals that can be called upon at any time. Our handpicked panel come with a wealth of skills and experience and is registered with a multitude of bodies such as the Institute of Registered Valuers and the National Association of Goldsmiths.
Our experts, working globally, provide thousands of valuations each year for an array of clients such as private individuals, traders, and Government agencies.
www.wilsonsauctions.com | Page 9
TRANSPORT & STORAGE Wilsons Auctions, as the largest independent auction service provider in the UK and Ireland, offers unrivalled coverage across the entire UK and Ireland. We provide transportation in accordance with our proven management system, accredited to ISO 9001 (Quality) and ISO 14001 (Environmental). This is designed to make the process seamless and stress-free for each client. Once you have received your valuation and you have decided to proceed with auction disposal, our transport department will arrange secure and insured collection and delivery.
Upon the delivery of your items, you will receive a
receipt, which will form your contract with Wilsons Auctions and outline the agreed fees. It will also list estimates, reserve prices and proposed auction dates. We will not sell your item(s) if it fails to reach the reserve at auction.
Page 10 | www.wilsonsauctions.com
AUCTION PREPARATION
Prior to confirming a suitable auction date to maximise returns, we provide a range of preparation services from cleaning to repairs.
Cleaning & Repairs Service
Authentication & Appraisal
Professional Imagery
Attended Viewing
www.wilsonsauctions.com | Page11
BESPOKE MARKETING Wilsons Auctions’ award-winning, in-house marketing department manages digital and traditional advertising to a global market. We provide premium communications plus promotional events. Items allocated to auction are catalogued, photographed and researched, where necessary, in preparation for the auction. We can provide high-resolution images, videography and a bespoke marketing campaign depending on the value and rarity of the items. Our team puts in great effort to promote every sale, ensuring that we connect with the ideal audience for your product. Additionally, we leverage our vast email list to present your valuable item to our expanding database, effectively reaching potential buyers interested in luxury assets.
TAILORED CAMPAIGNS
VIDEO CONTENT
RADIO
PRINT ADVERTISING
PR & PRESS
SEO
LIAISE WITH SALES 24/7
MARKETING TEAM
EMAIL MARKETING
MONITORING
WEBSITE MANAGEMENT
SOCIAL MEDIA
EMAIL MARKETING
PLANNING
BUDGET
LOCAL & GLOBAL DEMOGRAPHICS
ANALYSING RESULTS
Page 12 | www.wilsonsauctions.com
ONLINE AUCTION PLATFORM
Wilsons Auctions hosts regular specialist jewellery, watch & luxury auctions.
Our bespoke online auction platform is open for all to use and allows registered bidders to bid seamlessly from any location around the world, maximising exposure of each asset and in turn maximising returns.
Our timed online auctions give bidders a predetermined window to participate in an auction.
Customers can bid at their own convenience or submit a maximum bid, which allows the system to bid on their behalf.
Timed online auctions are visible to everyone visiting the website, not just registered bidders, with all Lots and hammer totals visible throughout the duration of the auctions.
Page 14 | www.wilsonsauctions.com
CERTIFICATIONS & STANDARDS
Wilsons Auctions, as the largest independent auction service provider across the UK and Ireland, holds unrivalled accreditations and our operations conform to the Code of Practices of all these professional bodies:
Page 16 | www.wilsonsauctions.com
A SELECTION OF OUR CLIENTS
www.wilsonsauctions.com | Page 17
USEFUL CONTACTS
For any other enquiries please contact Wilsons Auctions on:
+44 (0) 028 9034 2626
jewellery@wilsonsauctions.com
www.wilsonsauctions.com | Page 19
www.wilsonsauctions.com
Made with FlippingBook - Online Brochure Maker