Ulster Rugby vs Edinburgh

ULSTER SENIOR LEAGUE EMPOWERED BY NEW SPONSOR SONI

Ulster Rugby’s Senior League today announced a new two year sponsorship deal with SONI (System Operator for Northern Ireland) which operates the electricity grid, bringing power to every part of Northern Ireland.

NEW PARTNERSHIP

Senior League. SONI is a company whose values are very much aligned with our own. In particular, both organisations have a shared passion for responsibly delivering a positive impact on communities across the Province. It’s great to have them as a partner and I’m looking forward to seeing their sponsorship come to life very soon.” SONI operates the high voltage electricity grid, ensuring that homes and businesses across Northern Ireland have a safe, secure, economic and reliable supply of electricity. Part of SONI’s work is planning ahead for Northern Ireland’s future growth and developing the electricity grid to meet future demand, projects like the proposed North-South Interconnector are the key to ensuring Northern Ireland has the electricity it needs for economic expansion. The interconnector would also mean savings to customers of around £14m per year, by 2020, increasing to an estimated £45m per year by 2030. For more information visit www.soni.ltd.uk and www.ulsterrugby.com or connect with SONI on twitter @soni_ltd using #KeepingTheLightsOn.

The league’s new identity, which will now be known as The SONI Ulster Senior League, was unveiled recently at an official launch at Kingspan Stadium. The SONI Ulster Senior League encompasses 10 domestic rugby teams from across Northern Ireland and representatives from each of the 10 clubs were in attendance to celebrate the news along with representatives from Ulster Rugby and SONI. Speaking about the sponsorship Robin McCormick, Managing Director of SONI commented: “Grassroots rugby is at the heart of so many communities across Ulster, as is SONI, because we are responsible for keeping the lights on in these communities through the safe and secure delivery of electricity across Northern Ireland. The partnership between SONI and Ulster Rugby is a perfect fit, benefiting and having a positive impact on the community lies at the heart of everything we both do. Our involvement will go far beyond monetary investment and we will be demonstrating that commitment very soon.” Chris Webster, Domestic Rugby Manager at Ulster Rugby said: “We are delighted to welcome SONI on board in a brand new association with the Ulster

11