MAD Colour - Brand Guidelines

THE MAD COLOUR BRAND DELIVERS…

• Evolution of the exiting brand which stays true to commercial printing roots • Transfers brand equity from Minprint and MAD Creative NI and maintains our core identity • Transition costs to the new brand are minimal • Allows amalgamation of current brands, websites and social channels ‘under one roof’ • Great SEO opportunity and online visibility with unique moniker in our market segments • Colour represents creativity, vibrancy, stand out and physical materials we produce